Product Comparisons… apples and oranges?

01When we want to purchase software what’s the first thing we do?  I know what I do… I look around on the internet for websites where I can learn more about the tools I’m interested in and only purchase if I can try them myself, and I imagine you’re no different.  If I want to compare TEnTs (Translation Environment Tools) it’s a small and very competitive field and you don’t see the sort of widely published comparisons you might for Office products, or desktop publishing tools for example.  So one place to start might be reviews from real users… but can you trust them?  They are often written by fans of a particular product who like to rate the comparisons based on their own personal choice, and often the comments they make about other tools are based on not knowing other tools well enough.  Certainly when you read the comments from users of the tools that came off worse you can see it’s also quite an emotive area… although it’s good to see users so passionate about their translation tools.  Even articles that are written in a well meaning and honest way, such as the one that Emma Goldsmith co-authored with David Turner (comparison between Studio and Déjà Vu) last week, can raise the hackles of some users and if you take a look at the comments you’ll see what I mean!

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